To Celebrate the Launch of New Jimmy Pickle® Bloody Mary Mix, the Two Brands Team Up to Give Mom the Ultimate Gift and Brunch in One
This year, forget the robes, candles, and flowers and give mom what she really wants – a giant cocktail and a Jimmy John’s sandwich. To celebrate the launch of the new limited edition Jimmy Pickle Bloody Mary Mix from Jimmy John’s and Zing Zang, the brands created a kit with all you need to create and garnish mom’s favorite brunch beverage.
The “Brunch in a Cup” kit offers mom a larger-than-life Bloody Mary experience. Alongside the new Jimmy Pickle Bloody Mary Mix, mom will receive a custom glass, a delicious Bloody Mary recipe, and a giant skewer crafted to hold the mother of all garnishes, a mouthwatering Jimmy John’s sandwich and pickle to top off your brunch cocktail. The kit includes a Jimmy John’s gift card to purchase the sandwich and pickle garnish, because we all know celery just isn’t going to cut it.
The Jimmy Pickle Bloody Mary Mix pays homage to Jimmy John’s iconic pickles, beloved by guests nationwide. This innovative recipe combines Jimmy John’s pickle juice with Zing Zang’s award-winning Bloody Mary mix, promising the perfectly pickled brunch experience.
“We’re all about offering our guests customizable, best-in-class options at Jimmy John’s,” said Kate Carpenter, VP of Integrated Marketing Communications at Jimmy John’s. “Mother’s Day felt like the perfect time to launch our new Bloody Mary mix with Zing Zang, the creators of America’s #1 mix – because we all know moms need a break on Mother’s Day. The “Brunch in a Cup” kit is the perfect way to offer our guests, moms and beyond, a unique way to enjoy their cocktail – with a Jimmy John’s sandwich and pickle as the mother of all garnishes.”
Made with real Jimmy Pickle® juice, each sip of the Zing Zang’s Jimmy Pickle Bloody Mary Mix is a pickle lover’s dream, sure to leave guests craving more.
“We’re excited to collaborate with Jimmy John’s to bring this innovative brunch offering to fans across the country,” said E.G. Fishburne, VP Marketing, Zing Zang. “Our shared commitment to quality and flavor has resulted in a truly unique product that embodies the spirit of both brands. We can’t wait for consumers to experience the deliciousness of our new Jimmy Pickle Bloody Mary Mix and garnish their cocktail in a different way.”
Customers can purchase the “Brunch in a Cup” kit for $34.99 and individual bottles of Jimmy Pickle Bloody Mary mix for $9.99 only at store.jimmyjohns.com, starting today while supplies last. Whether treating Mom to a special Mother’s Day brunch or simply indulging in a flavorful beverage, Jimmy John’s and Zing Zang invite guests to raise a glass and toast to unforgettable moments.
