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Buffalo Wild Wings

Buffalo Wild Wings Launches First-Ever B-Dubs Vision Goggles So Fans Can Watch All the March Madness® Games Inside the Sports Bars

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So many games. Only so many screens – until now! Buffalo Wild Wings, the Official Sports Bar of March Madness®, has crafted the perfect game-day assist to help basketball fans enjoy more games at once. Buffalo Wild Wings already has endless wall-to-wall screens for ultimate March Madness viewing, but now fans can help their eyes do double time and watch their favorite men’s and women’s teams play side-by-side using the new B-Dubs Vision Goggles.  

With these limited-edition goggles, Buffalo Wild Wings enables true March Madness overload. To help guests catch every second of the action (even on screens behind their heads!), B-Dubs Vision Goggles feature four arms and five mirrors: three mirrors that rotate into various positions, one that bends laterally, and one that extends in and out from the wearer’s face. With every game viewable simultaneously, there’s nothing to stop fans from cheering on all their teams, all at once. Plus, B-Dubs sports bars nationwide are serving up wings, sauces, burgers, and sandwiches to keep guests in the zone throughout the entire tournament.

“What makes March Madness so exciting is the sheer amount of can’t miss games and moments happening at once,” said Tristan Meline, Chief Marketing Officer at Buffalo Wild Wings. “B-Dubs is the only place you can watch it all, with over 60 wall-to-wall TVs playing the men’s and women’s games simultaneously. So, we created these one-of-a-kind goggles to assist our most devoted March Madness fans catch even more action than two eyeballs will allow.”

Accompanied by an informerical starring Hank, the brand’s iconic computer-generated Buffalo, B-Dubs Vision Goggles are available for a limited time, at just $9.99. Do a full court press to bdubsvisiongoggles.com on March 17 at 9 a.m. ET for the chance to get a pair and watch all your favorite teams and players side-by-side.

NCAA and March Madness are trademarks of the National Collegiate Athletic Association.