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The Story Behind Dunkin’s New Matcha Topped Donut

Dunkin’ takes pride in every single donut it crafts, which is why the brand is always looking for new and creative ways to bring these baked beauties to the next level. Enter: Matcha. This spring, Dunkin’ is adding the Matcha Topped Donut to its sweet lineup of donuts. Keep reading for the inside scoop on the latest in Dunkin’ donut innovation. 

In case you missed it, Dunkin’ launched its Matcha platform in February 2020 with Matcha Lattes, the perfect coffee alternative to help guests refresh and reset any time of day. Dunkin’s Matcha Lattes are crafted by combining the brand’s Matcha green tea powder blend with guests’ choice of milk for a fresh, vibrant green tea flavor balanced with subtle sweetness. Served hot, iced or frozen, these Matcha Lattes paved the way for Dunkin’ to explore other ways to use this one-of-a-kind, colorful ingredient.

Matcha powder is made by stone grinding young green tea leaf buds into a fine powder. Dunkin’s high-quality Matcha green tea powder is produced in the Nishio region of Aichi prefecture, Japan, where the finest Matcha has been grown for more than 800 years. With such a fresh and unique taste, Dunkin’s Donut Excellence team thought it would be the perfect ingredient to try atop one of our delicious donuts.

According to Rick Golden, Manager of Donut Excellence, “the inspiration behind the Matcha Topped Donut all started when my team was visiting some new Next Generation Dunkin’ restaurants.” During their travels, they came across a location that, at that time, was testing Matcha Lattes. This sparked an idea to sprinkle some of the Matcha powder onto a Glazed Donut to see how it would taste. After sampling the new creation, the team agreed that this would be an amazing addition to the donut case. 

The Matcha Topped Donut features Dunkin’s signature Glazed Donut topped with Matcha powder for an enticing green tea flavor balanced with craveable sweetnessThe distinct flavor and eye-catching, vibrant green color is perfect for adventurous guests seeking an unexpected twist on a classic treat. Dunkin’s subtly sweet Matcha green tea powder pairs perfectly with the brand’s classic Glazed Donut, adding a fresh burst of flavor, with bold green tea notes that elevate the sweetness of the smooth glaze.