Guests can rack up points and freebies with every bite or sip through the SONIC App
SONIC® is turning cravings into freebies with the launch of SONIC Rewards™, a brand-new loyalty program designed to give guests more flexibility in how they earn rewards and more freedom in how they redeem them.
Starting today, SONIC Rewards is available nationwide through the SONIC® App, letting guests earn free rewards and bonuses, unlock extras with challenges and get personalized deals every time they open the app. Whether it’s a daily drink run or that can’t-stop-thinking-about-it craving, every order brings more value and more ways to eat, snack and sip toward free SONIC.
“We built SONIC Rewards around one simple idea: every visit should feel like a win,” said Ryan Dickerson, Chief Marketing Officer of SONIC. “By giving guests more ways to earn through both visits and spend, plus added perks like challenges and treats, we’re creating a program that’s more flexible, more personalized and more fun every time they choose SONIC. Every order becomes an opportunity to earn, unlock and get more out of the SONIC experience.”
A More Flexible Way to Earn*
SONIC Rewards is a program that rewards guests no matter how they SONIC. Whether guests visit often or just occasionally, every order moves them closer to freebies and rewards they’ll love. Every bite is a power move, and guests can eat their way to top-tier status.
From day one, members are treated like winners with built-in value, including:
- A Welcome Reward (choice of a Medium Fries, Tots or a Drink)
- An annual Birthday Reward (choice of a Corn Dog or a Small Shake)
- Access to exclusive and personalized offers
Members also have ongoing opportunities to earn more through weekly offers, bonus point promotions and challenges tied to visits, spend and menu choices.
How SONIC Rewards Works
Members earn 10 points per dollar spent on qualifying purchases, with the ability to earn points faster as they move through three different status tiers – Member, Star and Legend. Additional points can be unlocked through challenges and limited time offers, giving guests multiple ways to build rewards and score free SONIC favorites.
SONIC Rewards features status tiers based on annual visit frequency:
Member (Base Level)
All members start here and can earn:
- 10 points per dollar spent
- Access to all core perks and offers
Star Status
Guests reach Star status after 10 visits in a calendar year and earn:
- 11 points per dollar spent
- Everything included at the Member level, plus faster point earning
Legend Status
Guests reach Legend status after 30 visits in a calendar year and earn:
- 12 points per dollar spent
- Choice of one of three VIP benefit offers available with each visit:
- Half-price Drinks and Slushes
- Free Snack or Side with any purchase (one redemption available per week)
- $2 off any $10 or more purchase
- The fastest path to rewards and the highest level of benefits
All in the SONIC App
SONIC Rewards™ is fully integrated into the SONIC App, where members can:
- Track points and rewards in real time
- Access personalized deals and weekly offers
- Redeem rewards quickly and easily
From the first order to every craving that follows, SONIC Rewards ensures every visit feels like a win.
FAQ
What is the SONIC Rewards program?
SONIC Rewards is a new loyalty program that allows members to earn points on qualifying purchases, unlock perks and redeem rewards through the SONIC App.
How do guests earn points with SONIC Rewards?
Members earn points on SONIC Rewards for every qualifying dollar spent, with the opportunity to earn points faster as they move through status tiers. Members can also unlock bonus points through challenges and special offers.
What are the SONIC Rewards loyalty tiers?
SONIC Rewards has three tiers: Member, Star and Legend. Guests move up tiers based on the number of visits they make in a calendar year, unlocking faster point earning and additional benefits along the way.
How is SONIC Rewards different from previous SONIC deals or rewards in the SONIC App?
SONIC Rewards is a brand-new program that goes beyond deals, combining points, perks, challenges and status tiers to reward guests for both visits and spend, all in one flexible program.
What SONIC Rewards do members get for signing up?
New members receive a welcome reward after joining and a birthday reward every year, plus access to exclusive and personalized offers.
Are SONIC Rewards available nationwide?
SONIC Rewards is available to guests nationwide through the SONIC App.
How do guests join SONIC Rewards?
Guests can download the SONIC App from the App Store or Google Play and sign up directly in the app.
Is there a sign-up reward when joining SONIC Rewards?
New members will receive a reward they can redeem for their choice of a Medium Fries, Tots or a Drink.
Do guests need the SONIC App to participate in SONIC Rewards?
SONIC Rewards is available exclusively through the SONIC App, where members can track points, view rewards and redeem offers.
What happens to existing SONIC App users? Do they need to sign up again?
Existing SONIC App users don’t need to sign up again. Guests simply need to update to the latest version of the SONIC App to access SONIC Rewards and start earning points and perks right away. Eligible activity from the past year will help determine a guest’s starting status in the new SONIC Rewards program.
Where can I find more information or locate a SONIC?
Visit www.sonicdrivein.com to find your nearest SONIC location or learn more about the new rewards program and promotion.
*The SONIC Rewards™ Program is offered at the sole discretion of SONIC. Program rules, terms, conditions, benefits or rewards may be modified at any time by SONIC, with or without notice. Such changes may affect previously earned points and rewards. Full terms and conditions can be found at https://www.sonicdrivein.com/legal/.
