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SONIC Drive-In

SONIC Drive-In to Partner with Reese’s Book Club and Donate $1 Million to Support Public School Classrooms in August

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SONIC will also thank educators by offering free Buffalo Chicken Dip Bites to Teachers’ Circle members on Aug. 14

To help teachers and students receive the classroom supplies they need for the new school year, SONIC® Drive-In is teaming up with Reese’s Book Club, a part of Reese Witherspoon’s Hello Sunshine, to support local public schools across the country. Between two separate funding moments in August, the SONIC Foundation will match up to $1 million in donations to classroom projects on DonorsChoose, an education nonprofit that allows individuals to donate directly to public school classroom requests submitted by teachers across U.S. public schools.

  • Starting Wednesday, August 9, in partnership with Reese’s Book Club, the SONIC Foundation will provide up to $100,000 to match donations to classroom projects requesting books at Equity Focus School in celebration of Book Lovers’ Day. Every public donation made on that day to reading-related projects on the DonorsChoose platform will receive a dollar-for-dollar match from Reese’s Book Club and the SONIC Foundation, while funding lasts.
  • Starting Tuesday, August 15, the SONIC Foundation will celebrate National Back to School Prep Day by providing up to $900,000 to match donations to classroom projects on the DonorsChoose platform in SONIC markets. Every public donation made starting that day to projects submitted by teachers in SONIC markets will receive a 50% boost from the SONIC Foundation, while funding lasts.

“With Reese’s Book Club, we know firsthand that books are powerful agents of change and we’re dedicated to paying it forward through donations that promote reading and literacy,” said Sarah Harden, CEO of Hello Sunshine. “This Book Lovers’ Day, our partnership with the SONIC Foundation will fund school projects that both advance literacy and empower students and teachers to embrace the power of reading.”

To further show its appreciation for educators, SONIC is offering all enrolled in SONIC’s Teachers’ Circle rewards program a free 3-piece Buffalo Chicken Dip Bites with any app purchase beginning August 14.* Any teacher, faculty or staff at a K-12 school or degree-granting university can update their account information in the SONIC App to sign up for Teachers’ Circle and start receiving special, exclusive rewards throughout the year.

“SONIC’s dedication to supporting education through our Limeades for Learning program is a core pillar of our business and the transition into a new school year is a crucial window in setting students and teachers up for success,” said Kim Lewis,  Vice President of Brand Experience for SONIC. “We hope that SONIC guests will join us this month in our commitment to brighten the lives of educators, students and families across our SONIC communities by donating to a classroom request on DonorsChoose, or simply by enjoying their favorite SONIC drink, as a portion of the purchase will go towards supporting nearby public schools.”

Through the SONIC Limeades for Learning initiative, the brand donates a portion of proceeds from every Drink, Slush and Shake purchase to the SONIC Foundation, which is used to support local public education.** Since 2009, SONIC has donated more than $26 million to fund local classrooms, becoming one of the largest programs in the U.S. to support public education.

Throughout the year, SONIC guests can help support teachers and students by visiting the nearest SONIC location and purchasing their favorite Drink, Shake or Slush, and SONIC will donate a portion of proceeds back to local public schools. They can also visit DonorsChoose and donate directly to one or more of the thousands of public-school teacher requests seeking support to provide students with educational resources.

“Preparing for the new school year can be one of the most challenging moments for educators,” said Alix Guerrier, CEO of DonorsChoose. “From stocking up on supplies to finding new, innovative ways to aid in learning, teachers put a lot of time, resources and money into preparing to go back to school. Through the SONIC Foundation and Reese’s Book Club, thousands of students and educators across the country will have their classroom projects funded, directly enriching their school year ahead.”

Learn more about Limeades for Learning and how the SONIC Foundation is sparking brighter futures for America’s Youth by visiting www.Foundation.SONICDriveIn.com.

*Reward is valid one time August 14-21, 2023 for one free small Buffalo Chicken Dip Bites with any purchase online or in the SONIC App as a registered user. Not valid with Combos, delivery or any other offers. Mobile ordering available only at select locations; hours may vary. One reward will be issued directly to the SONIC App account of each member fully verified in Teachers’ Circle by August 13, 2023. Offer subject to change based on product availability. To join SONIC Teachers’ Circle, download the SONIC App, register, open your account settings by tapping your profile icon on the bottom left of the app, then tap your name to open account settings. Under “Account,” select “I’m A Teacher” and provide your information to sign up. The program is available to educators employed by K-12 schools and colleges/universities in the United States. Once verified, Teachers’ Circle members will receive exclusive discounts and offers within the app, only available to teachers.

**SONIC donates a portion of every Drink, Slush, and Shake purchase to the SONIC Foundation, which is used to support local schools across the communities SONIC serves through partners like DonorsChoose. The SONIC Foundation is a division of the Inspire Brands Foundation. For more information about the SONIC Foundation, visit foundation.sonicdrivein.com.