After selling out six weeks early this summer, Arby’s first-ever burger returns.
Arby’s redefined the fast-food burger category this summer when it disrupted the industry and introduced a premium-quality burger to its menu: the Arby’s Wagyu Steakhouse Burger, made with a blend of Wagyu and other ground beef. Arby’s underscored its meat expertise and ignited a wave of enthusiasm for the new burger, causing it to sell three times faster than anticipated and ultimately sell out six weeks early. But fans who couldn’t get their hands on a Wagyu Steakhouse Burger are in luck!
Beginning Monday, November 21, Arby’s guests can once again savor the delectable burger made with 51% Premium Wagyu, which is normally reserved for the finest steakhouses, and other high-quality ground beef. For a limited time, Arby’s is bringing the Wagyu Steakhouse Burger to the masses with a mouthwatering rich flavor and buttery tenderness, serving up a steakhouse quality burger in the drive thru.
The Wagyu Steakhouse Burger features American Wagyu, which is a cross between Japanese Wagyu – one of the most sought-after meats in the world – and high-quality continental breeds of cattle. The 6.4-ounce burger, which is 50% larger than McDonald’s Quarter Pounder, uses a blend of 51% American Wagyu and 48% ground beef to deliver a premium steakhouse burger. Arby’s Wagyu Steakhouse Burger is cooked using Sous Vide style, a unique method that locks in juices and rich flavor, producing a juicy, tender burger with a slightly pink center.
“With the launch of Wagyu Steakhouse Burger last summer, we raised the bar on the classic fast-food staple, and consumer demand exceeded our wildest dreams,” said Rita Patel, Chief Marketing Officer of Arby’s. “We wanted to bring back this premium burger for those who didn’t get a chance to try it – and those who quickly became fans – especially at a time when they might get tired of turkey leftovers.”
The Wagyu Steakhouse Burger features an American Wagyu blended burger topped with American cheese, shredded lettuce, tomato, pickles, red onion, and a special burger sauce on a toasted buttery brioche bun to create a refined burger experience. Guests can also choose to add bacon and ranch for a more unique, indulgent flavor.
Enjoy the Wagyu Steakhouse Burger starting November 21 for a limited time at participating locations nationwide.